iPhone Viral Video Campaign

SEOUL, SOUTH KOREA - NOVEMBER 28:  A woman hol...
Image by Getty Images via @daylife

A UK online insurance company called Protect your Bubble is running an inovative viral video campaign highlighting unusual use of iPhones.

It is inspired by  the 1980′s jeans commercial of a man stripping off at a launderette. The short 1.24 minute video is hosted on a Protect your Bubble microsite: http://www.whathappenedtomyiphone.co.uk/laundrette/ and promoted on Facebook, Twitter, YouTube, Vimeo and a few other web channels.
Before the launderette viral, the previous video in the series of three short film clips featured a candle-lit bath and an ensuing exchange of picture messages for one young lady leading to ill-fated consequences, also at http://www.whathappenedtomyiphone.co.uk/.

View below the latest video just out.

Another video will be released in the coming weeks as part of this marketing campaign for Protect your Bubble.

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